Startup’s Culture? What? Startups have a culture?
Startups are usually perceived as a ‘free’ organization with no specific strict set of rules and regulations to follow by, and people usually tend to believe startups do not have a defined culture.
Read Also: Brilliant Marketing Tips for your Startup
Building any organization’s culture requires an investment of lot of time and efforts from all the levels of the organization. It doesn’t only come from the founders of the company and its not only their responsibility to install a proper an organizational culture within their office. The culture has to be accepted and adopted by all the employees within the organization as well.
Here are few tips on how to shape your startup’s culture:
1. CREATE AN ENVIRONMENT OF TRUST
Crafting your startup’s culture requires you to create an environment of trust among all the employees first. This trust factor works to deliver a harmonized environment and better communication among the employees at all levels within the organization.
2. UNDER-PROMISE, AND OVER-DELIVER
Have a philosophy of under-promising and over-delivering right from the beginning days. This helps to refrain from over promising but under delivering. Startup companies give big promises to the customers in order to desperately gain the first few businesses. But failing to deliver and living up to the promises made can be a big setback in the initial days. So always install the philosophy of under promising but over delivering right from the starting days.
3. FOCUS ON TEAMWORK & SYNERGY
A great business has always started with the best team and their seamless teamwork, thereby increasing their synergistic results. Value teamwork. Eliminate the organizational hierarchy in the initial days. Let your startup be a flat organization and let each employee working in different departments come together as one single team. This teamwork will certainly help to complement each other in terms of business operation, revenue generation, sales and marketing.
4. DARE TO FAIL
Daring to fail means trying something new. If you do not dare to fail, it means you are not willing to do anything new. Have the culture of challenging traditional convictions and ways of doing business. Try doing something new and challenge the system. You might fail. You might win. The result of your action is unpredictable, but it will surely help to install a culture of innovating and trying something new.
5. VALUE EVERYONE ALONG WITH THEIR IDEAS
Focus on teamwork, as mentioned above. And also value everyone’s ideas. You never know your brilliant marketing ideas might be coming from the office janitor! Never stop listening to your team members’ and employees’ ideas – no matter how ridiculous it is! But executing and implementing the idea into action depends on you. Value their ideas. It makes them feel valued too.
Read Also: How to know if my startup idea is unique?
Let us know in the comment box below if you have any tips to craft any startup’s culture!